Communication and Advocacy for Libraries

PowerPoint presentation about creating goals, strategies and messages for public library advocacy

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ABOUT THE RESOURCE

TYPE:
Presentation
PRESENTER:
Ruklis, Kaspars
DATE:
June 2014
DOCUMENT LANGUAGE:
English
OTHER LANGUAGES:

Presentation including definitions of communication and advocacy and tips for developing an advocacy strategy, creating effective messages and elevator speeches, media outreach and use of social media.

Created by the international communications consultant and trainer, Kaspars Ruklis, for the EIFL Public Library Innovation Programme (EIFL-PLIP). Presented at an induction and capacity-building meeting (Ljubljana, Slovenia, June 9 - 12, 2014) for librarians representing EIFL-PLIP supported public library services for children and youth.